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Photography and business

Articles about the business side of photography – how to be a pro photographer

Site Notice: Like many working photographers, our work has completely dried up in these challenging times, so I'll be at home a lot. The silver lining is that I've lots of articles and reviews to write - if you've any suggestions or questions, please do let me know - Keith ...Why not sign up for our (ad free) Newsletter to keep informed about new articles.


Keith often gets asked about becoming a professional photographer.

As he usually says, it’s more about business acumen than photographic skills… and has written a number of articles specifically covering different aspects of setting up and running a photography business.

This page indexes all our business related articles and links to a few external sites that Keith has found helpful in this area.

Keith is always happy to answer questions about anything on the site – it’s often where he gets inspiration for all our articles.

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Articles reflecting business aspects of photography

  • Brand new architectural photography siteBrand new architectural photography siteA whole new site for our architecture photos. After ten years of showcasing our architectural photography services on this site, we decided that it really was time for something newer and more visually appealing.
  • Becoming a freelance photographerBecoming a freelance photographer5 Things to know - It's just over 10 years ago that I decided to put away my business suit and become a full time professional photographer. I'm still regularly asked how to do it, and what is needed.
  • Where are you taking your photo business?Where are you taking your photo business?Things you need to do. Two important ideas about running your own photography business, if you want it to last and grow. To some extent based on actually running a photo business that has lasted over 10 years...
  • Turning down photography work – when the alarm bells ringTurning down photography work - when the alarm bells ringSometimes a potential client comes along wanting work that seems too just what you want to do. Watch out for the warning signs though, since there are jobs that you might be best turning down.
  • So, you want a large format printer?So, you want a large format printer?Issues and questions that you might want to think about before getting a large format printer. Do you print enough prints for example? What are you going to do with all those prints?
  • On site product product photography setupOn site product product photography setupBasic colour management and photography options for photographing large numbers of products out of the studio. Efficient setup reduces the processing needed
  • So, your friends say your photos are good…So, your friends say your photos are good...So, you want to become a professional photographer, and your friends say your photos are great - what do they know? Why you should take care with who you ask for business advice
  • Just what does ‘Pro’ mean for camera equipment?Just what does 'Pro' mean for camera equipment?Does the 'Pro' label make camera equipment any better - how will it help me take better photos? The camera really does make a difference when you are earning a living, but how often should you believe the marketing?

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Some of Keith’s personal views about photography

  • 50 Business tips for pro photographers50 Business tips for pro photographersTips and advice for becoming a successful professional photographer. 50 things to consider when setting up a photo business.
  • Pro photography – pick your areas of work with carePro photography - pick your areas of work with carePart of running a successful photography business is deciding what areas of work to concentrate on, and building your skills in those areas. Remember though that you need to make a profit and that may mean less concentration on some areas you like. Doing any work that comes along does not count as a long term strategy
  • Pro photography – winning the lottery?Pro photography - winning the lottery?Is there a shortcut, avoiding business planning and hard work, in building a successful photography business? Is it now just a matter of getting your work seen by enough people - or buying enough lottery tickets
  • When passion -does- make a differenceWhen passion -does- make a differenceWhy a passion for your photography will help your business if used the right way. It's never enough on its own, but used wisely it can work wonders.
  • The photographer in the orange hatThe photographer in the orange hatHow do you make your photography business stand out from the crowd. It's always best to consider what ways are actually of benefit to the business and making a profit
  • Is your photo business any good?Is your photo business any good?Are there too many professional photographers for the size of the market today? Why analysing at your own business directions and performance is vital if you are going to carry on working in photography. The tide is coming in and the beach is looking crowded...
  • Book Review On Being a PhotographerBook Review On Being a PhotographerKeith Cooper reviews the book 'On Being a Photographer: A Practical Guide' by Bill Jay and David Hurn ISBN-13: 978-1888803068
  • Photography – I could do that…Photography - I could do that...So, you want to be a professional photographer? It takes rather more than a few ideas and people telling you that your photos are really good. There is lots of help and advice out there. Most people never act on their good ideas ...will you?

Lighting, colour and web use of images

  • Looking for a bigger photo printerLooking for a bigger photo printerImportant questions to ask yourself when looking for a bigger photo printer wider than 13 inch width or A3+. Things that it's useful to know if you want a 17" (A2) or larger printer, it's about more than just bigger prints.
  • On site product product photography setupOn site product product photography setupBasic colour management and photography options for photographing large numbers of products out of the studio. Efficient setup reduces the processing needed
  • What paper should I use?What paper should I use?With a massive range of different papers available, how should you go about seeing which papers work best for your photos. Some of the choices you can consider when looking at paper types and brands for printing your photographs
  • X-rite updates i1Profiler LicenseX-rite updates i1Profiler LicensePerhaps not something I'd normally report, but given all the kerfuffle over the i1Profiler EULA (license) when it came out, it's worth noting that they have retrospectively altered the license.
  • CMYK – beyond the inkjet printCMYK - beyond the inkjet printAs a photographer with work in books and magazines, it helps to know the basics of large CMYK printing and how it affects the reproduction of your images. A guide for photographers
  • CMYK for photographersCMYK for photographersThere is usually no good reason for photographers to work with CMYK images. Article looks at some of the things you need to consider if you need to use CMYK.

Books and reviews for photographers with a business

Training – for companies

Training other people to take better photos means I have to reflect on my own work and practices – never a bad thing to do every so often.

These are aspects of training that I provide (on location, not at our offices) as part of Northlight’s business.

We also have a training directory that is freely available for any professional photographer who offers training.

It’s arranged by location, so as long as you are a pro photographer, a free link is available

Useful external resources for photography businesses

 

 

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Other areas of our site that may be of interest...

All the latest articles/reviews and photo news items appear on Keith's Photo blog 

We've a whole section of the site devoted to  Digital Black and White photography and printing. It covers all of Keith's specialist articles and reviews.
For All about using tilt and shift - articles/reviews about tilt/shift lenses

Other sections include Colour management and Keith's camera hacks - there are over 1100 articles/reviews here...

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Site Notice: Like many working photographers, our work has completely dried up in these challenging times, so I'll be at home a lot. The silver lining is that I've lots of articles and reviews to write - if you've any suggestions or questions, please do let me know - Keith ...Why not sign up for our (ad free) Newsletter to keep informed about new articles.